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Nuru Massage: What It Involves and How to Book It in London

Nuru massage is a Japanese body-to-body style: the masseuse coats you both in an odourless, slippery seaweed gel and then glides across you using her whole body, not only her hands.

Part 6 of 14 · 4 minute read · 11 October 2026

Nuru massage is a body-to-body massage from Japan: the masseuse slides over you with her entire body, rather than just her hands, using a smooth, slick gel made from nori seaweed. Its name comes from the Japanese for slippery. It is playful and intimate, and very different from a normal massage, which is why nuru massage ranks among the most searched massage styles in London. Ladies who offer it show nuru massage on their profiles.

What is a nuru massage?

During a nuru massage, you are both coated in a fine layer of warm gel, and she glides her arms, body and legs over your back first, then your front, in long, slow movements. Because the gel removes nearly all friction, two bodies can slide against each other freely, which is what gives nuru its distinctive sensation: close to weightless, and very intimate.

It is a sensual experience rather than a therapeutic treatment. Nobody is working out the knots in your shoulders; the focus is on touch, closeness and a good deal of fun.

The origins of nuru

Nuru started in Japan, in private massage parlours in its cities, and the name comes from nurunuru, the Japanese word for slippery or slick. It has since travelled far beyond Japan and is available in most major cities, including London. The core of it has changed little along the way: a special gel, a surface that is waterproof, and a glide using the whole body.

Nori seaweed gel: what sets nuru apart

The gel is what makes nuru unlike any other massage. Traditional nuru gel combines nori seaweed extract with warm water, and the better ones have no colour or smell and hardly any taste. Next to massage oil, it has three benefits:

  • It stays slick far longer, and a little warm water brings it back when it begins to dry.
  • It rests on the skin instead of being absorbed, so the glide stays smooth throughout.
  • It washes away easily with water and leaves none of the oily residue oil can.

Shop-bought nuru gels frequently include other ingredients as well as seaweed. If you are allergic to seaweed or iodine, or your skin is very sensitive, say so when booking so the concierge can ask her first.

What happens during a nuru session

A nuru session begins with a shower, because clean skin gives the gel its best glide. Next she spreads a waterproof sheet or mat on the bed or the floor, warms the gel and starts with her hands, smoothing it over your back as you lie face down. Little by little she uses more of her body, sliding in long strokes, and then you turn over and she carries on over the front. Afterwards you both shower again to wash off the gel.

It is intimate, yet it is also lighthearted: many people laugh the first time they try moving about on a nuru sheet. As with every booking, you pay for time and escortship, anything more is a personal matter for consenting adults alone, and she may turn down anything she is not comfortable with.

Nuru, body to body and tantric compared

Nuru is one form of body to body massage. In both she massages you using her body, but ordinary body to body is done with oil and needs nothing special, whereas nuru calls for gel plus a waterproof sheet and feels far slipperier. Tantric massage is something else entirely: slower, calmer and centred on the breath. Our erotic massage in London guide sets them all side by side.

Practical tips: showers, sheets and why incall is best for nuru

  • Showers. One at the start and one at the end. Set aside about ten minutes for each within the booking.
  • Sheets. Nuru calls for a waterproof sheet or mat. Normal bedding absorbs the gel and stays wet.
  • Floors. Any surface the gel reaches turns slippery. Take care when standing up.
  • Hair. The gel rinses out with water, but you may prefer to keep your head clear of it.
  • Time. With two showers included, an hour can seem short. Plenty of clients book a longer session.

All of this makes an incall at her apartment the ideal setting for nuru. The sheet, the gel, a decent shower and a room ready for it are all there. Plenty of our ladies host incalls in Bayswater, Gloucester Road and Earl’s Court. Some offer nuru as an outcall, though not every lady does, so ask the concierge first if you want it at a hotel. Our guide comparing incall and outcall covers the broader differences.

Booking a nuru massage in London

Look through the escorts offering nuru massage and pick a lady, then call or WhatsApp us via the booking page. Give us her name, the time, the length and that you want nuru, and we will confirm she is available, normally within 15 minutes. An hour of incall starts at £200, with most ladies at about £300; two hours costs about £500. For more, read our guide to London escort rates, and if any abbreviation on a profile confuses you, our escort terms glossary can help.

Where to next

Questions

It comes from nurunuru, the Japanese word for slippery. It describes the smooth seaweed gel the massage relies on, which allows two bodies to slide together with hardly any friction.

Nuru gel is usually kind to the skin and washes off easily with water. If you are allergic to seaweed or iodine or have very sensitive skin, tell us when booking so we can ask her.

Nuru is one kind of body to body massage. What sets it apart is the waterproof sheet and the slick seaweed gel, which together make it smoother and more playful than body to body with oil.

Some ladies do nuru as an outcall, though not every lady, as it calls for a good shower and a waterproof sheet. Check with the concierge before booking. An incall at her apartment is normally simpler.

Showering before and afterwards makes one hour feel short. Many clients choose two hours, which costs about £500 with us.